Tony's Pizza Give-Away

This is a Sponsored Post written by me on behalf of Tony’s Pizza. All opinions are 100% mine.

I love pizza. To grow up in a New York city neighborhood meant enjoying a thin crust, hand-tossed, plain slice (or two ) of triangular shaped Italian goodness. This was and continues to be a staple of Brooklynite life.

I’m in Florida now, but I still try to regularly enjoy a good Pizza. In fact, on Friday nights, it’s almost a ritual – dinner and a movie: usually pizza, wings & a DVD of a recent release. The pizza can be carry-out, hand made or store bought (i.e: frozen).

Why do I enjoy pizza so much? Honestly I don’t know. Perhaps eating it now takes me back to a simpler time. Or maybe it’s the fact that’s its a quick, pleasantly delicious and fun food choice. Or, maybe it’s because it might be a guilt-free pleasure. It’s been said that, in moderation, pizza may be GOOD for you: A typical slice of cheese pizza gets only 30% of its calories from fat and the tomato sauce contains lycopene, a powerful antioxidant that may help prevent cancer. Experts recommend eating pizza with plenty of vegetable toppings, especially bell peppers because they retain their vitamin C.

Whatever the reason, I luv it, and eat it I do. So I was excited when Tony’s Pizza sent us some coupons to enjoy and share their offerings.

I’m more of a cheese pizza kinda guy, while my son also enjoys the pepperoni topping. And I got to tell you, these flavorful crispy crusted delights are pleasantly affordable – under $1.75 – and quick to make – 400 degrees for 12 minutes – and for all you mommies (and daddies) out there who are watching what your kids eat, the list of ingredients on these tasty treats are agreeable to those looking for the quick food without all the quick junk.

Our friends at Tony’s want you to enjoy their Crisby Crust pizza for FREE! They sent me some extra coupons to give away to my pizza loving readers. So if you want one, leave a comment as to why and I’ll send you one.

I only have a few so be quick and enjoy!!!!!!!!

Persuasive Copy How-To

So you found an awesome offer. It seems to be converting well for others and you want it to promote it. You created a nice, unique landing page design and are ready to create your compelling content. But, will it be persuasive enough to lead to conversions? How do you get your copy to be persuasive? Here’s how:

1) Remember the reader: Who’s your targeted demo? What’s in it for them? Promise them something early on so they keep reading. Give them a reason why they are there. Be specific and leave the BS to the farmers.

2) Give them proof: Quote third party references or statistics or use testimonials to solidify your position as an authority in the space
and restate the hook that got readers engaged in the first place.

3) Make them an offer. Buyers don’t “buy”, they choose to own what is being offered to them. Be bold and firm when you present your offer, and relieve the reader’s risk of acceptance by standing behind what you say.

Try these tips when creating your offer letter and you’ll be writing pretty persuasive copy.

5 Affiliate Marketing Product Mistakes

Many affiliate marketers today are facing the problem of not knowing which particular affiliate products to promote because of the deluge of products available. Here are 5 mistakes to avoid:

1. Focusing on the affiliate program not on the product

It really important for you to remember you will be marketing a product and not an affiliate program. Don’t overlook a program because many affiliates are working it. Thats actually a good thing – it means it converts well.

2. Failing to invest in getting the word out

Use PPC wisely, feel free to experiment with Adwords and Adsense, leverage your email list. Pay attention to your response rate to see which specific marketing channels are more appropriate for the offer.

3. Ignoring the Search Engine Optimization Process

Sure you got your thin sites for the quick programs, and PPC works well for these. But for your special offers, focus on creating an authoritative destination and work on getting these to rank well. Ranking high organically provides free traffic (sort of).

4. Focusing on the product not on the site

Build a good landing page. Provide a relevant title and a clear call to action. More on landing pages in a future post.

5. Failing to keep up with latest news in the industry of your chosen products

Stay informed – in tune with the market, and stay ahead of the competition.

Small BIG things

This is a Sponsored Post written by me on behalf of Print24. All opinions are 100% mine.

So I was recently approached about doing a post about Business Cards. Traditionally these small, rectangular-sized printed media pieces have been the networking tool that kept your business-contact list growing. But fast forward to today. Are business cards still needed in the digital age?

The answer is – Absolutely Yes! Although it may be true that many of us interact less with people face to face, especially on the Affiliate Marketing side of things, business cards are still a great marketing tool for one reason – Networking.

Networking affords us the ability to create and maintain relationships. Take my esteemed colleague, local Orlando blogger Ashley Edwards. By leveraging his local relationships, he gets invited to many cool venues (for FREE) and therefore has 1st dibs on what’s happening in the Orlando area. By having the inside scoop, he’s 1st to break the story on his hip blog about things to do in Orlando: “Pulse of Central Florida”.

Recently Ashley mentioned a venue he was attending and was in need of new business cards. So we hopped on the interwebs and landed at our sponsor Print24. We played around with some templates (he’s a real simple, down to earth guy), picked a simple one he liked, added info and had them delivered in a few days (see pic). He loves his new cards and they will serve him well.

Regardless of the size of your enterprise, business cards tell people who you are and what you do. So instead of asking others to write down your contact info (which is a lame time-suck BTW), give’em your card! It will leave a better 1st impression as well as get you noticed. And remember, although you personally made the initial contact, it’s your business card that may get you the sale/job/promo, etc. later on.

Need new cards? Head over to Print24 and make your own. Yes, some small things come in small packages, but can pay BIG dividends.