Better Landing Pages

A big hurdle to overcome in the Affiliate Marketing space is the conversion of your traffic into sales. Why has this been a problem for so many? More than likely, the marketer didn’t focus on the quality of the page but instead on  where his traffic came from. Sure, you need targeted visitors, but if you cant get them to buy, whats the point? Therefore, creating a page that converts should be priority number 1.  How is this acccomplished?

How are your buttons?  Let’s imagine you’re selling rain water barrels and you have your “order now” link buttons all over the place (that’s OK). More than likely they won’t distract a reader from your main value prop. However, if you want your visitors to follow through on your call to action, you need to include a highlighted button that demands they take action to buy your rain harvesting product. Ensure good button size, colors and good wording flow.

Something else to consider is the length of your paragraphs. Keep these short. This is a must! Short paragraphs take less time and energy to read.  People are lazy and don’t like to read. Make your paragraphs 2 or 3 sentences long.  Less is more in this case.

Lastly, think about what people generally want. Make the pitch about them and not you.  Show them how the product solve their problems.  This build rappor and trust.

So there you have it – the secrets to profitable landing pages…

Affiliate Marketing Basics

New here? Then welcome!!! If you’re planning on starting out as an  affiliate marketer, let me briefly go over the basics.

One of the things you have to consider is having your own website, a professional landing page. How do you build an effective site? First, decide on the theme of your site. It would be better if you already have an idea of ​​what products or services you are promoting, as this will help you plan the design and layout of your  pages. If you are promoting timepieces, such as the Aquaswiss watch (one of my personal faves) then your site should revolve around watches.

Next choose a domain name. The domain name is your website’s internet address, so pick one that is relevant to your niche and is easy to remember. If your name has relevant keywords in it, all the better.  Then make sure your name isn’t taken and register it.  I use Godaddy.com as my registrar of choice. This is more of a personal thing, but try to get a .com address instead of an .info or .biz, etc.

Then, select your webhost provider.  In selecting your web host, consider the security of servers and up time guarantees.  Now you can start creating your webpages.  Do not be discouraged if you know little in this field. There are wordpress templates out there you can use that are cheap and easy to update. Then start building traffic.  There are many ways to to this: you can use PPC, SEO, but the easiest one you SHOULD always use, even if you use the former, is good content . This is precisely the reason why visitors choose to enter into your site. What they want is information and when they do not find that information, they will go elsewhere. Therefore it is necessary to publish interesting content  related to the subject as it will cause frequent visits and re-visits to your site.  If you do not have the time or ideas to create contents, you can use PLR ​​articles as the basis your content. Remember,  if there is no good content, there are no good visitors (people with a buying intent), which means no sales and ultimately, no commissions.

I wish you continued success in your affiliate endeavors. Feel free to  have a look around for more info and stay tuned for more affiliate tips…

Give Them What They Want

You can’t make everyone happy, right? You’ve heard that before.  And it’s true.  The only people you should care to make happy are your paying customers. And it could be very difficult.  Here are some tips on how to get some.

Conversions happen because the product or service purchased fills a need. Therefore, give people what they want, and they will pay handsomely for it. Start by building a list and trust.  Perhaps give away information for free in the 1st strings of emails. Then on the 3rd one, try asking for the sale.  If you’d helped them before, chances are they’ll feel you’ll be able to assist them again that they’ll want to pay you. Remember, you just so happen to have the perfect solution for their problem.

In order to have the perfect solution, you need to make sure the information you are offering is  relevant to the targeted niche you are going after. For instance, say you are promoting a service such as ceramic tile cleaning tips through a website such as http://www.thesteamteam.com. If a visitor lands on your site and provided info on carpet cleaning instead of tile, it gives the wrong impression. Remember, give them what they want, and they will give you what you want.

So remember, it really boils down to this: making the customer happy and giving them what they want, no matter what. That’s not always pretty, but it does get results.

Are You a Article Writing Pro?

For some reason, writing seems to scare a lot of people; but nevertheless, article writing is something that can be successfully learned. There is no need to over-engineer the article writing process, even though you have to learn a thing or two to be good at it and sell with it.

There are certain do’s and don’ts with marketing your articles and writing them, and you can easily discover how to do that. You want to be a good writer, well you can get started today by learning these excellent article writing strategies.

There are many different kinds of articles, but no matter what you have to write from a neutral perspective. You have your own writing voice, whether or not you realize it, but be careful to keep a level head as you write.

Whether or not you inject your own opinion depends on the purpose of the article. If you want to merely present facts, then that is fine and will allow the readers to form their own opinions. One of the worst things your article can do is confuse the reader, and so the importance of organization is apparent. Have a plan before ever starting your first draft, and that plan will contain all the things that will give your article direction.

Your article’s opening paragraph is very important, so make sure it captures the reader’s attention. People will quickly decide whether to keep reading an article or not in the first paragraph, so make sure you make it clear exactly what the article is about. The reader shouldn’t have to guess what your topic is, so make it obvious early on. Internet users have short attention spans, and will tend to first look over your article quickly to decide whether to read it through. If you can get them interested with your opening sentences, you have a chance to get them to finish it. If you are just learning about Article writing and want to see how it can advertise your business then a prime example is Xtreme Traffic Arbitrage.

As far as formatting is concerned, it is important to have good use of white space plus paragraphs of about four to five sentences. This kind of format will definitely make it a lot better for people to read. So you want to give people text that is not so imposing and intimidating to them. Your paragraphs should be no more than about five sentences at the very most. When someone comes across your article and scans through it, he/she would be able to grasp the important points easily without much trouble.

If you want to write solid articles, then you must learn and then put to use what you do learn. If you’re new to the whole article writing game, it will take you a while before you are able to create good articles. But until then, the most important thing that you will need to focus on is consistent practice. Without taking regular action on improving your article writing skills, it will be difficult for you to get great results in the long run. So go ahead and start applying what you’ve learned here.

Tips For Increasing Your Google Page Rank

If you want great positioning in Google’s search results, go for better page rank. Higher PR can get  you better rankings and traffic. But if you are new to SEO, you may be clueless as to how to increase your site’s PR. For page rank, focus on building quality back links. When you get good backlinks you get better visibility and eventual higher PRfrom sites with high page rank,  as far as your SEO goals are concerned. If you want to rank higher in Google and get more traffic, use the following tips and watch your page rank soar. Whether you’re using video marketing to target a specific niche, the following mistakes are the ones that you need to avoid.

You may get frustrated when you see other sites outranking you in Google for certain keywords. Quality content is the one factor that Google and other search engines consider most of all when ranking sites. Increasing your page rank is all about understanding these various elements that get together to give you the exposure you want. If you want Google to value your site and give it high preference, then start focusing on the quality of your content. Besides that, when you have good content on your site, you’ll automatically find other relevant sites and blogs linking to you. This will give you relevant backlinks that will also help you to get a higher page rank. This is the most basic principle to remember if you want to improve your page rank.

If you have a blog, you should also submit it to blog directories because search engines love them and they have a lot of incoming links which means a higher page rank. Try to find directories that are “do follow” so that you can submit your link and increase your page rank with their help. Most of these blog directories are free but some of them charge a small fee; go ahead and pay it if you can because it’s usually worth it. You can easily find these blog directories by searching on Google. So for instance, if your targeted niche is Blueprint Project , then you should make videos about it with quality content.

Last but not the least; make sure you code your site the right way. You need to make it easy for the search engine spiders to crawl your site and view your text. It isn’t helpful for you to use JavaScript/DHTML. Since search engines don’t have the ability to read flash, if your site uses this you should have an HTML page for visitors. You will have a hard time raising your page rank if your site isn’t constructed with the search engines in mind. You should focus on making consistent progress and building your page rank gradually.

Don’t Make These Article Writing Mistakes

When you write articles to get traffic to your website, be sure not to make a some common mistakes that prevent your articles from giving you the results you want.

The first mistake is providing info that is too vague or generalized. Your readers were most likely drawn to your article not because they want to read random thoughts on the topic, but because they hope you can give them an answer to a question or problem they have. If your article is about department store coupon codes, don’t waste their time talking about how important it find good deals online – they already know that. Instead, give them a Macy’s promo code or show them where to find them. Readers should come away feeling they received at least one good tidbit of advice. Do enough research so that your articles are up-to-date and reliable. People search online to get the very latest information, not outdated material. Verify your information from multiple sources, such as well known news sites and specialty journals.

A second faux pas has to do with your title. If you don’t have a title that really captures your reader’s attention, your hard work may not pay off. The headline is the first thing people see and it’s the only reason people read your articles. Don’t make your headline too long or too difficult to understand. Maintain a headline that is as simple as it is effective. You can always use keyword research tools that can help you come up with titles that are effectively optimized. Your headline should grab your reader’s attention and pull him into the rest of your article.

And finally, it is true that writing the article can be difficult and that’s where research comes into play.  Never just cut-and-past someone else’s article, unless you give them credit.  Plagiarism is  a problem that can destroy your credibility and even get you delisted from search engines. So research, learn, internalize and express yourself.  And even if you have the right to post content, such as with Private Label Rights articles, why have the same, EXACT information everyone else has with the same PLR? If you use the info, switch it up with your own writing style.  Better yet, go with a ghostwriter who can give you exclusive content.

People who haven’t considered the finer points of article writing often make the mistakes we just covered. Remember that your readers are looking for specific information, not generalized advice. Give them content that solves their problems, and they’ll thank you by becoming a paying customer…

Making Money With Articles

Article directories are internet sites that house free articles. These articles are normally place by whoever owns the trademark to them as a promotion method. Each article has the owners byline placed under it so that people who eventually read the article will know who wrote it ( or at the very least who owns it) and will be in a position to get in contact with or visit their internet site for further facts.

Articles directories are a great place to put your articles so that they will make you cash. By utilizing this technique, people who are interested in your product or service will see your article, view you as an expert in the subject, and will visit your website. Even though you cannot write or do not have any knowledge on the subject on that you are promoting ( for example for you run an affiliate website), you can always employ a writer to do the work for you. Getting quality articles written will be costly up front, but they will pay for themselves in no time, either through affiliate sales or selling your own services, and everything from then on is pure profit.

Let us take a real life example. Imagine that you are an accountant working out of your home. You write a piece on an accounting topic and put it on different article directories. People who are searching for the subject you wrote about will read your article, see that you have the knowledge and skill that is required to do a job for them, and go to your internet site or speak to you via e-mail. Your article just gained you a new customer who may make use of your services regularly, but will surely give you a nice profit at least once.

Moreover, as you have posted it on a free article directory, other people who have affiliate internet sites about accounting will in the end use your article for their web site. Since they need to attach your byline to it, this will bring you even more exposure for every website that re-posts your article. This since you will be benefiting of off the traffic that they get to their website.

There are numerous article directories out there for you to use. Your bet best is to put a copy of each of your articles on every person for maximum exposure. It will eventually help to bring lots of traffic and customers to your website, that will result in new sales and profits…

3 Information Product Ideas that Work

When you think about information product creation, what comes to mind? Do you get stumped at some point and can’t think anymore? One of the greatest problems that online marketers have is that they don’t think differently and don’t come up with new product information ideas. However, it’s really not that difficult to create an info product if you look into varied directions. In the following article we shall be looking into 3 unique information product ideas that you can use to get your creative juices running.

Recording an information product on your own is one of the easiest ways to create such a product! All that is required for you to do to quickly create an information product, even if you don’t know what you are doing, is to record yourself as you talk about the subject in question. Let’s presume you are a “Dog Training” expert but aren’t really happy with the idea of writing a book or something similar. All that is required is for you to download a program like Audacity and record any information you wish your customers to have. It doesn’t matter whether they are a few ideas, some tips or a strategy they can use. You can offer virtually anything you like. As long as you offer value people will be quite happy. Pick that microphone up and start talking because your information product could be ready in a few hours.

You can also provide your customers with individual coaching for a price. This is a very popular business model because everyone wants to be shown how to do it. If you have information in a particular area or a skill that you can show others how to do, it would be easy for you to start personal coaching times on the phone. If you want to advance to the next level, you can also give out internet coaching sessions where you teach many people all at one time. This is an extremely good way to make high value info products because giving lessons is usually seen as being valuable. You can get more cash from clients than from other types of things. The best part about this is that it doesn’t take much of your time and all you need to do is help others with your knowledge and get paid for it.

Last but not least; if you’ve conducted a few teleseminars or webinars over a course of few months, you can actually sell them as a package. people love to get information products that are recorded in a live format. You can give them great content by giving out these bundled up webinars.

In conclusion, this article has presented some extremely effective ways to put together effective, unique products. It requires little time to create a product and the best bit is that you work only once and you keep on earning. Besides that, once you start creating information products, you’ll discover that there is a never ending demand for knowledge and you’ll be able to sell it for a price.

What’s In A Name? Plenty!

So you found an offer you want to promote.  The next step is to create a website.  You think of a few domain names, some that are directly identifiable with whatever niche you’re working in and that are easy to remember. BUT, they are all taken. What can you do?

You can buy a relevant domain that was once owned by someone and is about to be released for repurchase. WHAT? Yes! There are thousands of website domains that are expiring every day, some even have traffic still. But  how do you find them?

There is a quick search tool called dropday.com that can assist. It aggregates this information into a list and gives you an insider look into these domains so that you can purchase one. Think about it, you can own expiring domains with traffic, meaning you’ll have a domain with history, backlinks and even PR even before creating the site!

So don’t give up on registering a domain that is not available. Chance are, it will be in the near future.

Persuasive Copy How-To

So you found an awesome offer. It seems to be converting well for others and you want it to promote it. You created a nice, unique landing page design and are ready to create your compelling content. But, will it be persuasive enough to lead to conversions? How do you get your copy to be persuasive? Here’s how:

1) Remember the reader: Who’s your targeted demo? What’s in it for them? Promise them something early on so they keep reading. Give them a reason why they are there. Be specific and leave the BS to the farmers.

2) Give them proof: Quote third party references or statistics or use testimonials to solidify your position as an authority in the space
and restate the hook that got readers engaged in the first place.

3) Make them an offer. Buyers don’t “buy”, they choose to own what is being offered to them. Be bold and firm when you present your offer, and relieve the reader’s risk of acceptance by standing behind what you say.

Try these tips when creating your offer letter and you’ll be writing pretty persuasive copy.

Next Page »